NovelRush Privacy Policy
Last Updated: April 9th, 2026
Preamble & Core Commitment
NovelRush (“we,” “us,” or “our”) is dedicated to safeguarding the privacy and security of your personal
information as you engage with our services. This Privacy Policy outlines our comprehensive practices
for collecting, processing, storing, transmitting, and protecting your data across our official website,
mobile applications (iOS & Android), and all associated features (collectively, the “Service”).
By accessing, browsing, or using any part of the Service, you signify your full and unreserved agreement to
the practices described herein. If you do not consent to any term of this policy, please refrain from
using the Service immediately.
1. Scope & Applicability
This policy applies to all user data collected through NovelRush’s mobile applications, official website, and
any other platforms that reference this Privacy Policy.
All capitalized terms not explicitly defined within this document shall carry the same meaning as assigned in
our Terms of Service. In the event of any conflict or inconsistency between this
Privacy Policy and our Terms of Service, the provisions of this Privacy Policy shall take precedence in
all matters concerning personal data.
2. Information Collection Mechanisms
We collect user data through two primary, transparent channels: (1) information you actively provide to us,
and (2) data we automatically collect as you interact with our Service.
2.1 Voluntarily Provided Information
2.1.1 Account & Profile Essentials
- Mandatory Fields: To register for a NovelRush account, you need to provide a valid email address.
This information is critical for verifying your age eligibility and ensuring secure account
authentication.
- Privacy Note: Your public profile should avoid disclosing sensitive personal data (such as religious
beliefs, health records, and government-issued identification documents), unless you explicitly
intend to publicly share such information.
2.1.2 Communication Data
This category includes all information you share with us through direct engagement.
2.1.3 Payment Processing Data
When you purchase premium subscriptions, in-app purchases, or virtual goods, all payment transactions are
securely processed by authorized third-party payment providers (e.g., Stripe, Apple Pay, Google Pay).
NovelRush does not store or have access to your full payment credentials (e.g.,
complete credit card numbers, CVV codes). We only receive anonymized, non-sensitive transaction
metadata, including transaction date, amount, and payment method type, to facilitate service delivery
and order management.
2.2 Automatically Collected Information
2.2.1 User Activity & Browsing Behavior
We collect data related to your interaction with the Service, including:
- The specific content you view (e.g., novel chapters, series pages).
- Your reading activity, such as bookmarks, reading session duration, and login frequency.
- Feature usage, including participation in comments, offline downloads, and library management.
- Referral data, which tracks the source or channel through which you accessed NovelRush (e.g.,
promotional links, organic search).
2.2.2 Device & Technical Parameters
To ensure optimal service performance and security, we automatically gather technical information about your
device and connection:
- Device-specific details: Model name, operating system version, and unique device identifiers (e.g.,
GAID for Android devices, IDFA for iOS devices).
- Network information: Your public IP address, Internet Service Provider (ISP), language settings, and
time zone.
- Location data: We only collect precise geolocation information if you have explicitly granted
location permissions to the Service.
2.2.3 Advertising Interaction Data
We collect data regarding your engagement with advertisements displayed within the Service, such as which ads
you viewed, how long you viewed them, and whether you clicked on them. This data is used to measure the
effectiveness of advertising campaigns and improve ad relevance.
2.3 Minor Protection Compliance
NovelRush strictly adheres to global children’s privacy regulations, including the U.S. Children’s Online
Privacy Protection Act (COPPA) and the European Union’s General Data Protection Regulation (GDPR). We
do not intentionally collect or maintain personal data from any individual under the age of
13 (or the applicable minimum age in your jurisdiction, such as 16 years old within the
European Economic Area/EEA).
Important Reminder: If you are under the specified minimum age, you are prohibited from
creating a NovelRush account. We will take active steps to identify and block any accounts we discover
are associated with minors.
3. Lawful Uses of Personal Data
NovelRush processes your personal information solely for specific, legitimate business purposes, as outlined
below:
3.1 Service Provision & Operational Integrity
- Core account management, including identity verification and secure login.
- Seamless execution of payment transactions and delivery of purchased services.
- Delivery of core features, such as saving reading progress, syncing reading lists, and enabling
offline access.
3.2 Personalized User Experience
Analyze your reading history, preferences, and activity patterns to deliver tailored content recommendations,
targeted feature suggestions, and relevant promotional offers that align with your interests.
3.3 Service Improvement & Innovation
Conduct user behavior analysis to identify areas for platform optimization, resolve technical bugs, enhance
user interface design, and develop new features to continuously improve the quality of our Service.
3.4 Security & Risk Mitigation
Detect, prevent, and investigate unauthorized access to accounts, fraudulent activities, security breaches,
and other malicious behavior to protect the security of our platform, user data, and overall user
experience.
3.5 User Communications
- Service Communications: Transmit essential notifications, including account security alerts,
password resets, critical system updates, and policy changes. These communications are necessary
for the operation of the Service and cannot be opted out of.
- Marketing Communications: Send promotional materials, including announcements of new content,
limited-time offers, and platform events. You may unsubscribe from these marketing emails at any
time by following the “unsubscribe” link provided in each communication.
3.6 Advertising
Display and measure the performance of both personalized and non-personalized advertisements within the free
version of the Service or as part of incentivized content.
4. Legal Basis for Data Processing (EEA Users Only)
If you are a resident of the European Economic Area (EEA), NovelRush processes your personal data in
compliance with the GDPR. We rely on the following legal bases for our processing activities:
- Explicit Consent: For processing activities where you have provided a clear, affirmative grant of
permission (e.g., for receiving personalized ads or using specific non-essential features).
- Contract Performance: To fulfill our contractual obligations to you, including providing the Service
as outlined in our Terms of Service (e.g., processing subscription payments).
- Legitimate Interests: For processing activities that serve our legitimate business interests (e.g.,
platform security, service optimization, and fraud prevention), provided that such interests do
not override your fundamental privacy rights and freedoms.
- Legal Obligation: To comply with a legal obligation, such as tax reporting, record-keeping
requirements, or responding to valid legal requests.
5. Advertising Practices & Tracking
5.1 Ad Types
- Personalized Ads: Ads that are tailored to your inferred interests based on your usage data and
device identifiers.
- Non-Personalized Ads: Generic ads that do not rely on your personal data and are displayed to a
broad audience.
5.2 Tracking Technologies
We and our authorized advertising partners may use various technologies to collect data for ad serving and
measurement, including:
- Cookies & Similar Technologies: Small data files stored on your device to remember preferences or
track activity.
- Device Identifiers: GAID/IDFA for anonymous user targeting and frequency capping.
- Pixel Tags: Transparent graphic images embedded in web pages or in-app content to track ad views and
conversions.
- Our partners’ use of these technologies is governed by their respective privacy policies. We
encourage you to review them for further details.
5.3 Opt-Out Options
You have the right to opt out of receiving personalized ads.
Please note that opting out will not prevent all advertising; it will simply result in the display of
non-personalized ads that are less relevant to you.
6. User Control Over Advertising & Data
You maintain control over how your data is used for advertising purposes:
- In-App Settings: Navigate to Account Settings > Privacy > Ad Preferences to directly manage
your personalized ad preferences within the NovelRush app.
- Marketing Emails: You may unsubscribe from all marketing communications by clicking the
“Unsubscribe” link located at the bottom of any NovelRush marketing email.
- Device Settings: You can reset your advertising identifier or manage tracking permissions directly
in your device settings (e.g., iOS: Settings > Privacy & Security > Tracking).
7. Data Retention Periods
We retain your personal data only for as long as is necessary to achieve the purposes for which it was
collected, or as required by applicable law.
- Account Data: Your account information is deleted within 30 days of your account deletion request.
We may retain limited data for legal compliance purposes (e.g., tax records for up to 7 years).
- Automatically Collected Data: Usage, device, and advertising data is retained for 12 months from
your last interaction with the Service, unless a longer retention period is required for
security or legal reasons.
- Minor’s Data: If we discover we have collected personal data from a minor in violation of our
policy, we will delete that data immediately.
8. Data Sharing & Disclosure
NovelRush does not sell your personal data to third parties for monetary or other valuable
consideration. We may share your data only in the limited circumstances outlined below:
8.1 Service Providers
We share data with trusted third-party vendors who assist us in operating and maintaining the Service, and
who are contractually obligated to protect your data:
- Payment Processors: Stripe, Apple Pay, Google Pay (for secure transaction processing).
- Hosting & Security Providers: AWS, Cloudflare (for cloud hosting, server maintenance, and DDoS
protection).
- Analytics Providers: Google Analytics (for user behavior analysis and service improvement).
- Customer Support Tools: Zendesk (for managing and resolving user support tickets).
8.2 Other Users
Your public profile information, including username and any public comments you post, is visible to other
users of the Service.
8.3 Legal & Safety Requirements
We may disclose your personal data if we are legally required to do so (e.g., in response to a court order,
subpoena, or government request), or if we believe such action is necessary to protect the rights,
property, or safety of NovelRush, our users, or the public.
8.4 Corporate Transactions
In the event of a corporate transaction, such as a merger, acquisition, or sale of all or part of NovelRush’s
assets, your personal data may be transferred to the acquiring entity. The new owner will be bound by
the terms of this Privacy Policy.
9. International Data Transfers
Your personal data may be transferred to, and stored on, servers located in countries outside of your country
of residence (e.g., the United States). For users located in the EEA, we ensure that all international
data transfers comply with data protection laws by using EU Standard Contractual Clauses
(SCCs) to guarantee adequate levels of protection. All data transfers between NovelRush
and our partners are secured using industry-standard encryption protocols (SSL/TLS).
10. Third-Party Links
The Service may contain links to external websites, applications, or services operated by third parties
(e.g., author blogs, retail partners, social media platforms). This Privacy Policy does not apply to
these external services. We are not responsible for the privacy practices, content, or security of any
third-party site, and we strongly recommend that you review the privacy policy of any third-party
service you visit.
11. Data Security Measures
NovelRush employs robust technical and organizational security measures to protect your personal data from
unauthorized access, alteration, disclosure, or destruction:
- End-to-End Encryption: All data in transit is protected via SSL/TLS encryption, and data at rest is
encrypted using AES-256 bit encryption.
- Multi-Factor Authentication (MFA): We strongly encourage and support the use of MFA for user
accounts to add an extra layer of security.
- Regular Security Audits: We conduct periodic security audits and vulnerability assessments to
identify and mitigate potential risks.
- Despite our comprehensive security measures, no electronic storage or transmission method is 100%
secure. We urge you to help protect your account by using a strong, unique password and enabling
MFA. Report any suspicious activity immediately.
12. Policy Updates & Notification
We reserve the right to update this Privacy Policy from time to time to reflect changes in our practices,
technology, or legal requirements.
Material Changes: We will notify you of any significant updates through:
- An in-app notification upon your next login.
- An email sent to the registered email address associated with your account.
- A prominent notice displayed on the NovelRush homepage or within the Service.
- The updated policy will take effect immediately upon the date of issuance specified in the “Last
Updated” header. Your continued use of the Service after the effective date constitutes your
acceptance of the revised policy. If you do not agree to the changes, you may delete your
account at any time.
13. Your Privacy Rights
Subject to applicable law, you have the following rights regarding your personal data:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request the correction of inaccurate or incomplete personal data.
- Right to Erasure: Request the deletion of your personal data, subject to legal retention
requirements.
- Right to Restriction: Request that we restrict the processing of your personal data under certain
circumstances.
- Right to Data Portability: Receive your personal data in a structured, machine-readable format, or
request that we transmit it to another controller.
- Right to Withdraw Consent: Where processing is based on consent, withdraw your consent at any time
(this does not affect the lawfulness of processing based on consent before its withdrawal).
How to Exercise Your Rights
To submit a request to exercise your privacy rights, please send an email to
novelrush@outlook.com with the subject line “PRIVACY RIGHTS REQUEST”.
In your email, please include your full legal name, the email address associated with your NovelRush
account, and a clear description of the right you wish to exercise and the specific details of your
request.
We will acknowledge receipt of your request and respond to it within 30 days, as required by applicable law.
14. Contact Information
If you have any questions, concerns, or feedback regarding this Privacy Policy or our data practices, please
contact our Data Protection Officer (DPO) and customer support team at:
Email: novelrush@outlook.com